Substack Newsletters for PR Pros: Best Resources to Find Pitching Opportunities
A list of newsletters by journalists who are looking for sources. Subscribe to these and get access to pitching opportunities!
While researching PR trends, I learned that more and more journalists are looking to Substack for sources.
Some freelancers and journalists do not use the platform to publish stories, but instead, to let publicists know what they're currently writing about—and how to pitch them (PR Daily).
This is a great way to find niche journalists and pitch them stories while helping to build a community.
Look for Pitching Opportunities Here
Here are a few Substack profiles by journalists looking for sources (if you have any others, please leave a comment and I will add them to the list):
Last updated: 7/28 at 4:10pm EST
Did I miss any? Leave a comment, and I will add them to the list.
Other Thoughts
Can this be done from the PR perspective? What if PR pros wrote sneak-peak, short-form content that journalists would be interested in? Would journalists be interested in that?
This is just another idea I have and would love to connect with journalists to see if this would add value.